Defendant Name: Ally Invest Advisors Inc.

Defendant Type: Subsidiary of Public Company
Public Company Parent: Ally Financial Inc.
SIC Code: 6022
CUSIP: 02005N10

Initial Case Details

Legal Case Name In the Matter of Ally Invest Advisors Inc.
First Document Date 23-Mar-2026
Initial Filing Format Administrative Action
File Number 3-22617
Allegation Type Investment Advisers/Investment Companies

Violations Alleged

Other
• Section 206(2) Advisers Act

Resolutions

First Resolution Date 23-Mar-2026
Headline Total Penalty and Disgorgement

See Related Documents

Related Documents:

IA-6954 23-Mar-2026 Administrative Proceeding
Order Instituting Administrative and Cease-and-Desist Proceedings, Pursuant to Sections 203(e) and 203(k) of the Investment Advisers Act of 1940, Making Findings, and Imposing Remedial Sanctions and a Cease-and-Desist Order
On March 23, 2026, the SEC instituted settled administrative and cease-and-desist proceedings against Ally Invest Advisors Inc., stating: "This proceeding concerns breaches of fiduciary duty by Ally Invest, a registered investment adviser, for failing to fully and fairly disclose (1) material facts concerning its selection of a thirty percent cash allocation for its no advisory fee Cash-Enhanced “robo-advisor” accounts (“Cash-Enhanced Accounts”), including the resulting conflict of interest; and (2) Ally Invest’s application of its stated investment methodology in Ally Invest’s Cash-Enhanced Accounts."
IA-6954-s 23-Mar-2026 Administrative Summary
SEC Institutes Settled Order as to North Carolina Investment Adviser for Disclosure Failures Related to Its Robo-Advisor Accounts
On March 23, 2026, the SEC "announced settledcharges against Ally Invest Advisors Inc. for failing to fully and fairly disclose material facts concerning its selection of a thirty percent cash allocation for its no advisory fee Cash-Enhanced “robo-advisor” accounts, including the resulting conflict of interest, and Ally Invest’s application of its stated investment methodology in the Cash-Enhanced accounts."